ROMART Group, media partner of the annual All-Russian open competition "Platinum Ounce", is pleased to announce results and winners of the award.

A solemn ceremony of summarizing and rewarding of winners of the sixteenth season of the annual All-Russian open competition "Platinum Ounce" was held on April 21. Winners of 16 nominations of Platinum Ounce – 2015 were announced in the Evropejsky banquet hall (Moscow).
Experts have identified the significant events that have taken place in the pharmaceutical market for the year, determined the names of the best distributors, manufacturers, pharmacy chains and pharmacies, the best known brands, the best projects, including digital ones, defining prospects and vectors of business development.
Control over compliance with the voting procedure adopted by the accepted industry regulations of the Competition was provided by EY international audit company and Aaron Lloyd advertising agency . The organizer of the festive ceremony was the company RX Code.
Also, funds were raised for the benefit of the Konstantin Khabensky charity fund, which aims to save children with brain disorders.
Nominations and awards:

1. Company of the Year: pharmaceutical products manufacturer
Bayer Company

2. Company of the Year: pharmaceuticals distributor
Katren Company

3. Preparation of the Year: OTC medicine
Ingavirin (Valenta Company)

4. Preparation of the Year: Original medicine
Brilinta (AstraZeneca Company)

5. Preparation of the year: Generic medicine
Range of INN generics (Teva Company)

6. Pharmacy of the Year: pharmacy chain
Samson-Pharma pharmacy chain

7. Pharmacy of the Year
36.6 pharmacy, 1 Pavlova ul., Salsk, Rostov region

8. Vector of the year: Social project
"Life without pain" socio-educational project (Nizhpharm Company)

9. Vector of the year: Business project
Launch of the pharmaceutical plant in Russia, St. Petersburg (WERTEKS Company)

10. Vector of the year: Innovation/Digital projects
Portal for full-text online versions of a number of medical publications in Russian (MMA MediaMedika Company)

11. Vector of the year: Launch of the year
EDARBI medicine (Takeda company)

12. Vector of the year: Dynamics of the year
BIOCAD Company

13. Vector of the year: Dynamics of the year (public procurement segment)
NOVOTAX medicine (BIOCAD Company)

14. Vector of the year: Dynamics of the year (commercial retail segment)
Iberogast (Bayer Company)

15. Deal of the Year
Merging of 36.6 pharmacy chain with A.v.e. and A5 Group

16. Employer of the Year
Bayer Company

17. Special nominations of the Organizing Committee:
Evalar Company - For achievements in the development and promotion of drugs of plant origin

Pharm-Sintez Company - For the development and creation of of Buserelin-depo innovative pharmaceutical form

Sotex Company - For the creation and promotion of Amelotex line - the most complete range of pharmaceutical form of meloxicam in the Russian Federation

Each nomination was evaluated by experts, members of the organizing committee and approved at the last meeting of experts. In general, experts estimated the creativity and mobility in the Russian pharma market, speed and experience, innovations in marketing solutions, social responsibility. Particular attention was paid to the development of companies and the dynamics of medicine products the Russian market.